Creative thinking with focus on customers and users has become a key success factor for companies. Nowadays, projects are often about real, disruptive innovation. Project management is quite helpful, but it needs more to enable "breakthrough thinking". In this training you will explore and solve questions regarding innovation, conception and development in your projects in a way designers would do.
What you will learn
- Understand design thinking as management approach
- Integrate design thinking into projects
- Conduct design thinking projects
- Arrange and use design thinking meetings and workshops as innovative format
- Formulate problem statements "correctly"
- Form a suitable design thinking team
- Create design thinking processes
- From problem to prototype and the power of iteration
- Inspiration: Open the problem area, explore and understand needs
- Ideation: Create ideas, build prototypes, test and implement, customer journey
- Use design thinking tools reasonably
- Infrastructure and settings for design thinkers